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ATTITUDE OF CONSUMERS TOWARDS PUBLIC UTILITIES.

(A CASE STUDY OF POWER HOLDING COMPANY FORMERLY CALLED NEPA)

 

ABSTRACT

The success or failure of product or service depends on the attitude of consumers towards it. That is why the research instrument I used was questionnaire and interview. The questionnaire was drawn and randomly distributed within the indicated area of study. The research also made use of oral interview to supplement questionnaire.

Data was collected from seven zones such as New Heaven, Asata, Achala-Layout, Ogui Urban, Ogui  New Layout, Ogbete (Camp) and Agabni Road.

Bourley was used to determine the sample size.     

Also, chi-square was used to analyze the hypothesis and know also when to accept or reject the null and alternative hypothesis.

 

CHAPTER ONE

INTRODUCTION

1.1     BACKGROUND OF THE STUDY

 

This research work is aimed at determine attitude of consumers towards public utilities.

The power holding company (formally called NEPA) was established by Decree No 24 of 1st April 1972 with the amalgamation of Electricity corporation of Nigeria (ECN) and Niger Dan Authority (NDA).  Power Holding Company formerly called NEPA was empowered to maintain an efficient coordinated and economic system of Electricity supply to all the Nooks and Crannies of the nation.  Major power stations namely Yola, Delta and Afam thermal power station of Kanji power station serving more than two million customers nationwide.  They propelled the nations technological and industrial growth, Power Holding Company formerly called NEPA has become the fastest and biggest growing electricity industry in Africa and in deed the developing world with impending condition like he ever-rising consumers debts vandalization of NEPA installation, high cost of maintenance inadequate gas supply, low water level at the hydro power station, high cost of foreign exchange and the abysmally low tariff regime.

Power Holding Company formerly called NEPA has always striven to meet its distribution and marketing of stable electricity to its numerous residential commercial and industrial customer against all odds.  Inspite of some of its familiar operational shortcomings, PHC has made gaint – strides in the production and marketing of Electricity to the nation and beyond.  A principal beneficiary of PHC. Extended electricity programme is the Republic of Niger under agreement with NIGELEC (Niger Electric Company) that country’s electricity monopoly.